Who among you creators and innovators doesn't sit in "the cubicle "and want to break free? That's my story. 12 years ago I left my corporate management job in UX and started Polymash. I'm Juergen Berkessel.
My journey shaping Polymash has evolved from app development through to podcasting always focusing on the most current applications and technologies that help other content creators share their passions.
The experience we gained in the app development space just after the iPad first launched was invaluable in learning to navigate the digital marketing world across so many channels.
In 2021, digital marketing strategies, platforms and collaborative relationship building have expanded exponentially. As content creators, we have so much to chose from to help us develop and grow personally and professionally. As Marcel Proust said:
"The more things change, the more they stay the same."
What has become clear to us through our growth in the digital marketing space is that search engine optimization remains at top of the list when it comes to growing brand awareness and reputation. That old adage, "content is king" still applies.
What keeps changing is the content form,
Podcasting as a content strategy is Polymash's value proposition.
"Make your podcast work for you and your business, not the other way round."
Our strategies and tools synergistically ensure your podcasting content is syndicated across multiple channels on the web in multiple forms including audio, video, text.
This podcast, Podcasting Strategy will open your eyes to what's possible when it comes to amplifying your message in this world of multimedia.